A furloughed graphic designer has put his time to good use, creating a series of posters to promote riding road safety.
Hampshire-based Kevin Willsher said his partner Jodie Sloane frequently encounters problems with motorists, cyclists and other road users when out riding.
The pair thought up a series of posters and graphics that could be shared via social media to increase public awareness.
The subjects include passing riders and carriage drivers safely, the importance of hi-vis and raising awareness of livestock on roads.
Kevin also created graphics urging the public to think before using fireworks and not to feed horses they do not own.
“We have had an overwhelming response on social media with these with one poster being shared nearly 8,000 times as well as many comments and positive feedback,” said Kevin.
“We have also supplied these designs to numerous people for them to print out and put up in various locations.”
Jodie has two horses, 12-year-old gelding Boo, who has retired from ridden work due to health reasons, and 10-year-old Juno. Jodie and Juno enjoy competing at local shows, taking part in clinics and hacking in the New Forest.
“The work we have done has really resonated with the public and it gives us immense satisfaction to know that we’ve helped raise awareness on these important safety issues which can sometimes get overlooked,” added Kevin.
Those wishing to share the posters can download them here or email Kevin at wilts32uk@sky.com
