Star riders from across the disciplines have been chosen as ambassadors for the 2023 London International Horse Show (13-18 December).

Representing the showjumpers will be last year’s leading rider, Jodie Hall McAteer (pictured top), who will return as an ambassador for a second time. The young British rider shot into the spotlight at the show last year with numerous top 10 placings, including third place in the World Cup Qualifier with Salt n’ Peppa. Jodie’s form has continued into 2023, with five-star victories at CSIO Roma Piazza di Siena and Doha.

“I am delighted to once again be an official ambassador for the show,” Jodie said. “I have always loved competing at the show and have some incredible memories of competing and winning there from a young age. Last year was unbelievable, to have such great results throughout the week and to be named Leading Rider of the show in front of my home crowd and family is something I will never forget – it really does have a special place in my heart.”

Also returning for her second year as an ambassador of the festive event will be double FEI Dressage World Champion Lottie Fry. The 27-year-old continues to impress with a string of incredible results, and recently returned from the European Championships, securing Team Gold as well as Individual Silver in the Freestyle. At last year’s show, Lottie triumphed in both the Grand Prix and Freestyle to Music (pictured above) with Glamourdale – and will be hoping to repeat her success this year.

Rounding off the trio of ambassadors is the under-25 world number one showjumper Harry Charles (pictured below), a mainstay of the British senior teams, including most recently at the European Championships in Milan. He won both the World Cup Qualifier and the Grand Prix, as well as being named the leading rider of the show in 2021, and continues to impress on the international circuit.

The ambassadors will take part in activities such as Instagram takeovers, media days, and onsite Live Zone appearances. They will give fans a glimpse into how a rider trains for an event like The London International Horse show, as well as access to exclusive behind-the-scenes content and facilitating unique insights into the world of a top international competitor.

“We are thrilled to welcome back our ambassadors to the 2023 edition of the show,” said Show Director, Simon Brooks-Ward. “These are some of the best and most exciting British riders, and it truly is a privilege to work with them to provide our incredible fanbase with exclusive access and content. We wish the riders the best of luck in their future competitions.”


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